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Top 10 Reasons For Companies To Use SEO Or Search Engine Optimization

Nov 7th, 2008 by Joel McLaughlin

There are so many companies in the United States, and fortunately for the readers of this blog post; many don’t know the power of their online potential.

Below are the top 10 reasons your company needs SEO or Search Engine Optimization services.

Drum Roll Please…

Reason #1 : You can improve your overall branding of your company by getting your name spread throughout the web with quality articles and press releases as well as improved search engine rankings.

Reason #2 : You can create some of the most targeted leads for your company, since you can obtain top rankings under specific terms relating directly to your company and products (or services).

Reason #3 : Online Search Engine Optimization for companies is one of the most cost effective methods of marketing available to companies with websites.

Reason #4 : Open a new gateway of business that doesn’t have a monthly rental cost and has a long lasting intrinsic value.

Reason #5 : You can reach customers locally or nationally that would have never known about your services in the past.

Reason #6 : You are able to lower your overall marketing budget once your website starts obtaining quality traffic from SEO efforts.

Reason #7 : You can use information compiled over the years about your company to improve search engine rankings to your website, because content is key!

Reason #8 : Easily expand in to new industries and across the nation without a large investment.

Reason #9 : With an effective Search Engine Optimization agency, you can become one of the top resources found for your specialty.

Reason #10 : The sooner you start promoting your website online, the better your long term success will sustain the test of time, because the search engines value popular sites that are on the internet for an extended period of time.

There are a wide number of reasons that your company should invest in this service, however the biggest reason is simple; Online seo advertising is one of the most cost effective ways to improve business and branding without making a large investment. If you wanted to increase business and branding, nowhere else can you reach such a large targeted audience at such a low cost. Today, information can flow to the ends of the earth in milliseconds. Take in to consideration the other methods of marketing available, and then lets talk about them.

Billboards : You will spend thousands of dollars monthly, and can only reach “non targeted” audiences at a specific location.

Radio Ads : People can’t search through advertisements if they miss your commercial, and they wouldn’t want to any ways.

Television Ads : I don’t know about you, but I am not big on watching commercials unless it has to do with Geico or Bud Light. I want something when I want it, and I want to find it easily.

Magazine Publications : I personally love magazine advertisements, however there is only 1 google used by millions, and there are thousands of magazines viewed by few. Plus, I like results that stand the test of time and don’t die off after 1 glimpse or 1 month.

Plus, other search engines like Yahoo & MSN use similar ways of ranking your website, so your one time investment is a promotion made to an amazingly large audience; which is specifically anyone that uses the internet.

Hopefully this article has helped to put the reasons for using SEO Services in to perspective.

 

Joel McLaughlin
Arizona SEO & Internet Marketing Agency

Posted in Controversial Topics, Google Specific, JibberJabber | 2 Comments

2 Responses to “Top 10 Reasons For Companies To Use SEO Or Search Engine Optimization”

  1. on 20 Mar 2009 at 11:47 am1Michael Harrington

    Thanks Joel at least after reading this article the SEO people will get an job,but it was great to read your article.And after mentioning top 10 reasons why companies should use SEO the fortune 500 companies will also focus on SEO.Joel i would like to know what is your opinion about Web Analytics?

  2. on 20 Mar 2009 at 11:59 am2Joel McLaughlin

    Hey Michael! Thanks for the comment. Ultimately, I will create a post in the near future about Analytics. Ultimately, with our customers we believe in using Analytics as a major information portal for SEO. We mostly focus on User Paths, Conversion Rates and Bounce Rates to determine whether or not our clients are getting the most out of their website and search marketing. We believe that our success is determined by what is shown in the analytics – if traffic isn’t increasing along with conversions – we aren’t doing our job correctly in my opinion.

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